How to Schedule Live on Instagram in 2024

How to Schedule Lives on Instagram and Use Practice Mode – If you thought the Lives boom was a fad from the beginning of the pandemic, think again, because that’s definitely not Instagram’s plan!

The social network has been showing, since 2020, that it intends to continue investing in the format and has recently launched several news related to live broadcasts.

In this text, we are going to cover one of the most interesting news: how to schedule Lives on Instagram and train with Practice Mode! Keep reading and understand:

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How Live Scheduling Works

With the novelty of Instagram, Lives can now be booked at least 1 hour in advance and up to 90 days in advance. Once scheduled, you can also share this schedule in Feed to announce to your followers, who can now save the date as a reminder.

In case of cancellations, the user must inform up to 45 minutes before the scheduled time that the transmission will be cancelled.

What’s the advantage of leaving a Live schedule?

When someone starts a live broadcast, it’s normal for the Live to start with few viewers and, little by little, that number will increase as people receive notification that a user is live, right?

With the novelty, the idea is that the schedule already contributes to generate anticipation in the users, who will be able to prepare for the scheduled time of that event and watch from the beginning, guaranteeing a good audience.

Another advantage is that, having a theme, date and time previously set, users can also prepare for what will happen in the broadcast. For example, if you want to do a live Q&A session and book in advance, people can already come with questions ready for you, as they were able to prepare and think about the main questions!

This is cool especially if you’re going to do a sales live, because people can already prepare their credit cards and pocket 😉

How to schedule Lives on Instagram

To schedule a Live on Instagram, just follow the step by step below:

Open Instagram and drag the screen from left to right
At the bottom, click on “Live”
From the menu on the left of the screen, select “Schedule” or the Calendar icon
Enter a title for your Live and select the start date and time
Confirm the appointment by clicking on “Schedule Live Video”

You can then choose to share the scheduled live as a post at that moment or leave it for later, no problem 🙂

If you choose to post this way, your post will be published with Live information such as title, time and date. In addition, your followers can receive reminders before the broadcast starts.

Then you can fill in the normal information as with any post: writing a caption, tagging people or a location.

Practice mode: how to train before doing a Live

Did you book a Live and now you’re looking forward to the big day? Relax! Among the news on Instagram, you now also have the option to do a “training” broadcast before going live for all your followers to see.

This workout was called Practice Mode, and it’s for you to test the details of your Live before opening it to the public. You can check image, lighting, train your text, camera position, internet quality, etc.

You can do this training either alone, in a private live that appears just for you, or by selecting specific users – such as friends or someone you trust to watch and help you in this practice.

To use Practice Mode and train for your Live, follow the step by step:

Open Instagram and drag the screen from left to right
At the bottom, click on “Live”
From the menu on the left of the screen, select “Public” or the eye icon
Choose “Practice” to train

If you’re ready and want to open the live stream to everyone, you can change the audience whenever you want.

Other news from Lives on Instagram

In addition to the new scheduling and practical mode, since 2020 Instagram has been expanding the resources for live broadcasts to encourage the use of the functionality by users and has invested in several interesting updates.

Among the latest releases, we had:

Live Shopping : with the possibility of making live sales, in the app
Live Rooms : which are broadcasts with up to 4 simultaneous users
Live Insights : with the availability of metrics to generate reports and insights about your Lives
Live without video: Following Clubhouse’s lead, Instagram now allows attendees to go live with audio only
Fundraising campaign : the social network opened the possibility of donating money through the app during live broadcasts, also providing the “I donated” seal for those who helped

Hopefully, you are like these ways to Schedule Lives on Instagram and Use Practice Mode and we are always open to your problems, questions, and suggestions, so feel free to Comment on us by filling this.

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