How to Develop Creativity for Influencers – As an influencer , do you want to know how to develop creativity ? Work as an influencer and content creator requires you to be creative. The more creative and brilliant your idea is, the more people will want to work with you.
However, there will be a point where you are confused about what kind of content you will create next. You feel that you have poured all the ideas into your content so far. So how do you stay creative? Here’s the discussion.
Here’s How to Develop Creativity for Influencers
An influencer must always be able to present creative ideas and content. However, there may be moments where you get stuck and are confused about what kind of content to make. Therefore, the following tips can at least help you not to run out of ideas:
1. Understand Current Trends
Tips for developing creativity for influencers are by understanding current trends. Right now, maybe you feel that you have put all the ideas you have into content form. Then you are confused about what kind of content to create.
To explore creativity, you can see what is currently trending. Take a look at what the trend looks like and why so many people love it. This can be an idea for you so you can liven up the trend.
Even so, it would be better if you were able to provide something different. You can use this trend concept. But make modifications so that you still highlight your own characteristics as an influencer .
2. Write regularly
The next tip for developing creativity is consistent writing. A successful influencer or content creator realizes the importance of writing habits and skills. Through writing, you can develop your creativity.
Many successful influencers make it a habit to write regularly. It is through this writing that brilliant and creative ideas will emerge so that it is very useful for the next content creation.
There’s no denying that there are moments when you don’t know what to write. However, they usually find ideas when they start writing. Therefore, try to make this writing activity a habit. Write every day with a word count of around 500 or even more than that.
When you get used to it, you can suddenly put ideas that you didn’t find at first directly into writing.
3. Grow Empathy
The way to develop creativity for influencers as well as content creators is to cultivate empathy. For those who don’t know, empathy is the ability to understand and understand what other people are experiencing and feeling.
That way, you can see things through other people’s point of view . Next, you imagine that you are in that position. Through this sense of empathy it is also useful to grow and develop content ideas.
Thanks to empathy, you will be more sensitive to what is happening around you. Empathic people will see what others are experiencing and encourage you to find solutions. Then you can take advantage of these conditions as creative content ideas.
4. Dare to Go Against the Current
A reliable influencer or content creator is someone who dares. The bold meaning is that you have the courage to be different.
This doesn’t mean you’re doing something wrong and it’s not that you want to show that you’re better than other influencers . The purpose of this brave act is only to provide other people with information regarding the characteristics that you have. Through things like this, the potential for creativity will slowly grow.
In addition, generally people who look different tend to be able to survive longer than those who just go with the flow or stick to what’s viral.
When you only depend on something that is viral, other people will quickly get bored. Why? Because there are already many other content creators who are doing the same thing as you are doing. It’s different when you have your own characteristics, people don’t get bored easily.
5. Focus on Strong Headlines
Through headlines, it will be easier for other people to be interested in the content you have. How to develop this kind of creativity has been proven to give positive results. In creating a headline , also pay attention to the following statistics:
- About 80% of first impressions or people’s first impressions are through the headlines that you present.
- Only about 20% of people will see all of your content.
This is the reason why headlines are so important. When you successfully implement it, it won’t take long for your audience to be interested in your content.
6. Present Engaging Content
What is engaging content ? The point is content that contains benefits and is inspiring.
But don’t forget that the content you create must also be entertaining , aka entertaining. Do not present content that is too rigid or only focuses on promoting certain products.
When you succeed in creating engaging content , the audience will see it as something that must be seen. There are several tips for creating engaging content , namely:
- Make the readers wonder.
- Come up with a memorable introduction. You need to tell your audience to stay on your content and watch or read it all the way through. Keep them curious so they don’t think about looking for other content.
7. Take Inspiration from Others
The next way to develop creativity is to seek inspiration from other people’s content. Currently, the influencer or content creator profession is in great demand. This has a positive impact on those of you who are currently running out of ideas for creating content.
Try to find inspiration through the content of influencers or other content creators. From here, you will have an idea of what kind of content you will create next.
But remember, that doesn’t mean you take and plagiarize that person’s content or concept. Still, you have to present your own version of content so that other people don’t see that your content is imitating others.
In addition, it is not limited to one influencer . You can look for inspiration from many influencers so that the inspiration or input you get is even more varied.
8. You Need Me Time
Without realizing it, busyness and deadlines in creating new content make your energy and mind drained. Therefore, you need special time for me time .
Try to take a break and relax from your busy life so far. You can heal to a certain place that is your favorite. It could also just relax at home without doing work that makes you more stressful.
By doing this, your mind will be fresh again . It’s not impossible that by resting you can come back with brilliant ideas to continue your work. If that happens, don’t forget to write it down right away so you don’t forget. But focus on resting and relaxing for a while.
Already Understand How To Develop Creativity?
These are the tips you need to develop creativity. When you are able to implement it, you will not easily run out of ideas. You will always have an idea of what content you will create next. Hope it is useful.