Increase Sales on Facebook – Marketing strategy in a business is an important thing for you to pay attention to. Currently, there are many ways you can increase your company’s turnover. One of them is by increasing sales on Facebook, which is one of the existing social media among the public.
Then, what are the first steps you need to take to increase company turnover? What things do you need to prepare to compete with competitors? Here’s a short review for you.
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How to Increase Sales on Facebook for You
Some tips and tricks that you can run when using the Facebook social media platform for product marketing include:
1. Make a Business Plan
The main thing you need to have is a clear business plan or goal. In this case, you need to determine which consumers you will target. The business plan is the root of the course of the business which contains points about the business you have.
In this stage, you also need to prepare several strategies that need to be implemented when the first strategy cannot be applied smoothly. Of course, you need to think about this as the first authority in a business.
The business plan may change as your business progresses. Even so, you need to make a business plan that is really mature when starting a business.
Changes that occur when you run this business are one of the efforts to increase sales of the products you have.
2. Prepare a Facebook Account First
Once all the business plans are well planned, you can prepare a Facebook account for product marketing. You also need to provide a Facebook account name that shows the special characteristics of the business you are running.
On a Facebook account, you can use Facebook Ads to display ads. There are also Facebook features that you can use as a means of marketing products such as short stories .
Read Also: How to Create Facebook Page for Business
3. Increase Sales with Market and Competitor Analysis
The next way to increase sales on Facebook is to do market and competitor analysis.
When you do a market analysis, you need to do a detailed review. At this stage you need to do an analysis related to the target market, market prices, market conditions, and several other things.
In addition, other things that are no less important for you to review besides the market are competitors or competitors.
The analysis you need is to look at the price range set by your competitors selling the same product as you. Another thing is to do an analysis of competitors’ products with the aim of making them as product references.
That way, you can provide innovation to your product that is the same as your competitors. This will also make business products have characteristics that are easily recognized by consumers.
4. Perform Product Analysis
After you have done a market and competitor analysis, the next thing is to do an analysis of the products you have. The product that you offer later requires analysis and evaluation before going on the market.
The simple step you can take is to compare it with other products that are already in circulation. After that, you need to ensure that the purpose of using or using the product is in accordance with consumer needs.
You don’t just do this product analysis when you start your business. You can do product analysis and evaluation at a certain time, so that the business products that you have are always progressing every period.
5. Prepare Products to Increase Sales
The next way to increase sales on Facebook is to prepare business products. Starting from the manufacturing process to product packaging, of course you can do it as well as possible.
At this stage you can document every step of working on business products. Then make each of these documentations one of the media to market the products you have on the Facebook platform.
Through the documentation process, you can demonstrate product quality from the start of manufacture to packaging. In this case, you also need to highlight other advantages of the product to attract consumer interest.
Read Also: 15 Best Facebook Marketing Tips For MSMEs And Businessmen
6. Create Creative Promotional Content
The next step you need to take is to create creative content to display the aura of the business product that you have. You can create promotional ads or promotional content that will be uploaded to Facebook.
In creating content, you also need a special spot to set the product promotion layout. Make sure the spots you take to take photos or take videos of different business products. So, there is a variety of content that can attract consumers to buy the product that you have.
When your business is progressing, change the product marketing promotion concept.
You can use influencer services to market these products through Facebook short stories or carry out direct promotions to consumers via live streaming . That way, the product you have can circulate quickly in the market.
7. Do promotions regularly
The next way to increase sales on Facebook is to carry out regular promotions. Product promotion is not enough for you to do it just once. The timing of product marketing also affects the level of business existence that you have.
Therefore, you need a special schedule to market each business product with a different theme. Try to do your product marketing in a timely manner so that it is easier for consumers to find it through Facebook.
Apart from that, you also need Facebook Ads to display product promotions on the homepage of the social media user. So, consumers who are social media users can easily find your business products without the need to visit your business profile or page .
8. More Interactive To The Audience
The last step you can take is to interact with consumers. The interaction you need to do can be in the form of giving away , live streaming, or direct interaction.
When you take direct interactive actions with consumers, you can market your products as well as provide information about the official Facebook account of the business you have. This is one of the steps in introducing business products to the wider community.
You can also do interactive actions through live streaming and giveaways . This is one way to spread your business products to the general public.
Apply How to Increase Sales on Facebook Now!
Of the many social media currently circulating in cyberspace, are you a Facebook user? You can use this social media to promote products while connecting with people without space and time limits. Of course, there are several things that you need to prepare to achieve the target turnover of the business that you are running. Therefore, immediately update how to increase sales on Facebook that you have from now on!