75% of Internet users never go beyond the first page of Google…
This is where the Keyword Golden Ratio ( KGR ) comes into play. This (magic) formula can literally help you choose the right keywords for smart work and finally reach the top of Google results!
With the KGR you will be able to predict your chances of ranking before even writing an SEO article. It helps you uncover keyword opportunities that your competitors are missing out on.
Table of Contents
What is Keyword Golden Ratio (KGR)?
Definition of KGR
What exactly is KGR? It is a mathematical formula used in SEO to evaluate the potential of a keyword.
It is calculated as follows:
KGR = Number of allintitle results / Monthly search volume
But what is it for? The KGR helps you to:
- Identify content opportunities
- Evaluate the competition on Google
- Predict your ranking chances
The lower the KGR, the more likely you are to rank quickly.It’s a powerful tool for your keyword research strategy!
Origin and creator of the concept
Where did this idea of the golden ratio come from? It was Doug Cunnington who invented it in 2016 .
Why? He was looking for a way to find keywords that would be easy to rank for.
Who is Doug Cunnington?
An SEO expert and content creator.
He shared his method on his blog and in YouTube videos. Since then, KGR has become a popular tool for search engine optimization.
You may be wondering: why “ golden ”?
It is a reference to the golden ratio in mathematics. Like it, the KGR aims to find the perfect ratio for SEO success.
KGR Calculator
allintitle search volume:Keyword search volume:Calculate KGR
Want to calculate KGR quickly? We have the solution for you!
No more complicated calculations on Excel or with your calculator. Our KGR simulator will simplify your life.
Look, we embedded it just above.
Convenient, right? With this tool, you can:
- Calculate KGR instantly
- Evaluate multiple keywords quickly
- Save valuable time
You may be wondering how to use it? We’ll explain everything to you in the next section.
How to use the KGR calculator?
Explanation of the fields to be filled in
Two fields to fill in, that’s all! Easy, right?
1/ Allintitle search volume:
- Go to Google
- Type “allintitle:your keyword”
- Note the number of results
2/ Keyword search volume:
- Use Google Keyword Planner
- Or another keyword research tool
- Note the average monthly volume
Do you have these two numbers?
Enter them in the corresponding fields and click on “Calculate KGR”.
There you have it, your result appears!
Interpretation of results
The calculator gives you a number, but what does that mean?
Here is the decryption:
- KGR ≤ 0.25: Jackpot! Go for it!
- 0.25 < KGR ≤ 1: Interesting, but competitive
- KGR > 1: Warning, minefield!
The lower the KGR, the more likely you are to position yourself easily. Simple, right?
Concrete examples of use
Want to see the KGR in action? Here are some examples:
1/ “banana smoothie recipe”
- Allintitle: 811
- Monthly volume: 2500
- KGR = 0.32 (Interesting but competitive!)
2/ “best samsung smartphone”
- Allintitle: 383
- Monthly volume: 380
- KGR = 1.01 (Tough competition!)
3/ “yoga for beginners at home”
- Allintitle: 5
- Monthly volume: 70
- KGR = 0.07 (Go for it!)
See how it works? Try it with your own keywords!
KGR for SEO
Benefits of KGR for SEO
KGR is like a nugget detector for your SEO.
It allows you to uncover keyword opportunities that your competitors have not yet exploited.
But concretely, what does it bring you?
👉 Fast rankings: With a good KGR, you can see your pages climb in search results in record time. It saves you a lot of time!
👉 Less competition: KGR guides you to less contested keywords. It’s like finding a shortcut on Google.
👉 Targeted traffic: These keywords may attract fewer people, but they are highly qualified visitors. Quality over quantity, you know?
👉 Long-term strategy: By regularly targeting keywords with good KGR, you gradually build the authority of your site.
👉 Diversification of content: KGR encourages you to explore a variety of topics. The result? A richer and more interesting site for Google and your readers.
Limitations and precautions to take
Be careful, the KGR is not an SEO magic wand! Like any tool, it has its limits.
KGR is based on volatile data. Google search volumes and results are constantly changing.
⚠️ A perfect KGR today may be obsolete tomorrow.
What to do then?
Check your KGR regularly. It’s like checking the weather before going out.
This saves you from unpleasant surprises!
KGR does not take into account the quality of the content.
A good KGR does not guarantee success if your content is average and does not bring anything to the user.
👉 You should always create quality content.
⚠️ Be careful, the KGR can push you towards niches that are too small.! Make sure that your keywords still have a minimum volume.
KGR vs other SEO metrics
👉 KGR vs Keyword Difficulty: KGR is easier and faster to calculate. But keyword difficulty takes more factors into account. It’s like choosing between a small city car and a utility vehicle. Each has its advantages!
👉 KGR vs Search Volume: KGR helps you find hidden opportunities. Search volume shows you the big fish.
👉 KGR vs Search Intent: KGR doesn’t say anything about intent. Search intent helps you understand what the user really wants.
Finding keywords with good KGR
KGR Keyword Research Tools
You need the right tools to find those KGR nuggets.
👉 Google Keyword Planner: It’s free and effective for search volumes. But be careful, the data is sometimes rounded.
👉 SEMrush : These paid tools are more precise. They also give you information on the competition.
👉 AnswerThePublic : Great for finding questions related to your keyword. It’s like reading your users’ minds.
Read Also: 8 Best Chrome Extensions For Keyword Research
4 Techniques for Identifying Opportunities
Now that you have your tools, how do you find these famous KGR keywords?
Here are some tips:
1/ Start with your main keywords and explore the long tail variations. It’s like following the branches of a tree down to the smallest leaves.
2/ Use modifiers: “how”, “best”, “vs”, “for beginners”. This gives you more specific keyword ideas.
3/ Analyze your competitors: what niche keywords are they using? Analyze what they do best to give you ideas. Basically, spy..
4/ Think seasonal. Some keywords have a good KGR at certain times of the year. We rarely buy our swimsuits in November…
👉 Think about targeting ultra-specific niches. Sometimes the smallest markets are the most profitable.
Analysis of competition with KGR
Now, let’s talk SEO spying! Competitor analysis with KGR.
Start by identifying your main competitors.
👉 Who are the kings of your sector on Google?
Once you’ve spotted them, it’s time to investigate!
1/ Analyze their content: what keywords do they seem to be targeting? Use tools like SEMrush, Ubersuggest or Ahrefs to unearth their hidden keywords.
2/ Calculate the KGR for your competitors’ keywords. You might discover opportunities they missed.
3/ Don’t forget to check their posting frequency. If a competitor posts regularly on good KGR keywords, you know they’ve got the hang of it.
4/ Look at how they structure their content. Are the KGR keywords in the titles? The meta descriptions?
KGR-based optimization strategies
KGR is a great metric to guide your content strategy, but it’s up to you to turn that data into impactful, relevant content.
Here’s how to maximize the impact of your KGR keywords:
Understanding search intent
The first step is to decipher the intention behind the keyword.
- What is the user really looking for?
- What problems is it trying to solve?
- What information does he want to obtain?
This in-depth understanding will allow you to create content that precisely meets the needs of your audience.
Create content that accurately meets intent
Once you identify the intent, focus on creating content that comprehensively addresses it.
If your KGR is about “ how to make a lactose-free banana smoothie ”?
Your article should cover all aspects of preparation:
- alternative ingredients to lactose,
- the detailed steps of the recipe,
- possible variants,
- nutritional benefits,
- mistakes to avoid.
👉 The goal is to become the ultimate resource on this specific topic.
Using the KGR keyword strategically
Integrating your KGR keyword into the content should be thoughtful and natural.
Place it in strategic locations like:
- the main title,
- subtitles,
- the first paragraph,
- and sprinkle it throughout the body of the text.
But, avoid over-optimization. The goal is to inform and engage the reader, not to stuff the text with keywords.
Optimize technical elements
Beyond the visible content, don’t forget to optimize the technical elements of your page such as:
- meta tags ( title and description ),
- image alt tags,
- and the URL structure.
These elements play a vital role in how Google understands and ranks your content.
Careful optimization of these aspects can significantly improve your ranking for the targeted KGR keyword.
Recommended posting frequency
So, how often should you publish your KGR content? That’s the million dollar ( or rather million click ) question!
The golden rule? Regularity. Google likes sites that publish regularly.
It’s like watering a plant: better a little every day than a flood once a month.
👉 For keywords with very good KGR ( less than 0.25 ), you can be more aggressive. Why not 2-3 articles per week?
👉 For KGR between 0.25 and 1, one post per week may be enough. This is a good pace to build your authority without burning yourself out.
Adapt your frequency to your abilities.
Better less content but better quality.
What you need to remember
- Calculation: KGR = Number of allintitle results / Monthly search volume
- Interpretation: The lower the KGR, the higher the chances of positioning.
- Benefits: Identifies content opportunities and assesses competition
- Tools: Use Google Keyword Planner, SEMrush, Ahrefs or AnswerThePublic
- Techniques: Exploring Long Tail Variants and Using Modifiers
- Analysis: Study competitors to uncover missed opportunities
- Content: Create comprehensive content that meets search intent
- Optimization: Strategically place the KGR keyword in content and tags
- Publication: Adapt the frequency according to the KGR (2-3/week for KGR < 0.25)
- Balance: Combine KGR with other SEO metrics for a complete strategy